Scooteroo is an Australian electric scooter and e-rideables brand offering a one-stop destination for high-quality electric mobility products, customer support, and accessible urban transport solutions. GenAssist Digital first partnered with Scooteroo in 2023 to revamp its original website, which needed a more professional digital presence, stronger product presentation, and a clearer online shopping experience.
The first engagement focused on rebuilding the website’s look and structure, improving how products were displayed, and supporting the brand’s early digital marketing needs. Alongside the website revamp, GenAssist also helped with marketing, email marketing, and some Odoo setup to support the business operations behind the site.
That initial partnership continued until February 2024. Then in August 2025, Scooteroo called GenAssist back to support its growing day-to-day digital needs — from website updates and product content to ads, campaigns, and ongoing marketing work.
Today, Scooteroo is on its third website revamp with GenAssist Digital, with the current version focused on improving conversion, strengthening brand trust, and keeping the online store aligned with the company’s active promotions, products, and customer journey.
